Transformation
starts here

In healthcare, innovation doesn’t only change lives—it saves them. We don’t take that lightly. That’s why we approach each challenge with curiosity—asking the right questions, gaining understanding, then bringing together the right team of diverse minds across capabilities to deliver transformative solutions that break through and help realise change for those who need it most.

“Simply put, we are here to transform as many lives as we can.”

Purposefully designed for today’s healthcare challenges

Today’s healthcare marketing landscape is more complex and challenging than ever—the “standard” playbook no longer guarantees success. Lucid is purpose-built to help you make the most of unexpected opportunities, challenging conventional thinking, and bringing a fresh perspective.

Partnering with over 200 brands and assets, we’ve learned that it’s our curiosity and diverse perspectives that allow us to succeed where other agencies fail. Our integrated, scalable teams with more than 600 members across the globe, bring a unique lens to every client challenge, with expertise that spans medical, scientific and commercial disciplines, helping us create tailored strategies that shift perceptions, change behaviour and drive better health outcomes.

Consulting on strategy & operating models

We strategically redefine processes and capabilities, mastering organisational design and creative outsourcing while executing transformative change programmes across R&D and Medical Affairs that pave the way for unprecedented and impactful outcomes.

Asset & brand strategy development

Our team of strategists, data analysts, medical experts and creatives works together to drive significant growth for brands while maintaining a unified and unique brand voice, interweaving strategic thinking around evidence generation, in-depth disease and therapy research, and launch planning.

Medical solutions

Our dedicated team of medical specialists generates outcomes-based solutions through strategic planning, scientific engagement, narrative creation, KOL identification and alignment, and evidence generation, spearheading communication campaigns that transform the healthcare landscape and effect real-world change.

Commercial solutions

We are experts in launching commercially dynamic deliverables through our creation and curation of consistent brand identities, field force strategy, innovative creative platforms and high-quality assets for omni-channel, multi-media campaigns that empower brands to cultivate a cohesive market presence.

Disruptive distribution 

By focusing on targeting and channel strategy, our media and digital teams specialise in launching agile creative deployments and seamless integrated journeys, including high-quality video productions, animations and data-driven next-best-message programmes. We offer full-service development including Veeva, implementing process and platform optimisation across all distribution and delivery methods.

Data analytics, insights & AI

Through our proprietary Lucid Connected Intelligence platform, we provide unprecedented analytics and insights that allow us to harness cutting-edge data, robust AI-driven audience targeting and precise market/channel optimisation information, converting real-time data into actionable and impactful strategy.

US & global activation expertise

We’re prepared to take on any challenge, anytime, anywhere across the globe. We will make sure that nothing gets lost in brand translation – optimising global strategy to local market implementation.

Meet the teams that transform

Lucid Global

Lucid

An award-winning medical communications team specialising in breakthrough strategic programmes and disruptive solutions built to revolutionise clinical practices.

Synetic

A global consulting group focused on enhancing patient outcomes through optimising and streamlining operating models for the development and commercialisation of life science products.

Lucid US

DiD

A team of creative thinkers and doers who leverage strategic insights and innovative analytics to power problem-solving, creating brand experiences that resonate with audiences and generate meaningful results.

Lighthouse

Our US-based strategic medical communications group, crafting compelling programmes that make a difference in patient lives for a range of partners, from large pharma to ambitious biotech.

Empowering employees and protecting clients

To ensure that we’re doing everything we can to best serve our clients and employees, we’ve integrated advanced sustainability and cyber security principles into our organisation. In partnership with industry peers, we have joined the United Nations Global Compact, cut greenhouse gases across our businesses and earned a Silver EcoVadis Award in recognition of companies that are leading the charge in engaging and integrating sustainability into their relationships with trading partners around the globe—putting us in the top 25% of over 100,000 rated organisations. We are also Cyber Essentials Plus certified to ensure that our client data is protected from cyber attacks.

Transformation
begins with you

We are constantly looking for talented individuals to join us in our shared vision of transforming lives. Always. Help us shape the future of healthcare.

Let your whole 
self shine

We know that diversity drives innovation and believe that the more inclusive we are, the better our team and work will be.

The latest from Lucid Group

Lucid was established in 2007 by founders who had worked in pharma and biotech and wanted to create a consultancy that was completely client-centric, meeting...

Get in touch

Looking for a new partner to help grow your brand? Are you looking for advice on healthcare communication challenges?
Let’s talk.

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